SNSD‘s Yoona is well known for her countless amount of endorsement deals varying from uniform to cosmetics. Ciba Vision, specializing in contact lenses, has selected Yoona as their model of the brand.
Ciba Vision revealed the reason for why they chose Yoona as their model, ”Yoona has the most beautiful doe-like eyes in the entertainment industry. We thought that her beautiful eyes along with her healthy and innocent image fell perfectly with the brand image for our Dailies and Fresh Look lenses.”
Ciba Vision will release more advertisements involving Yoona’s participation in promoting Dailies and Fresh Look lens in the future.