2018 MAMA Official Website Unleashed + Details Of Celebration In Korea, Japan & Hong Kong
One week, three nations, and a celebration of the biggest and brightest music acts! That’s what 2018 MAMA WEEK is going to be about!
Asia’s biggest music awards festival, which unites Asian nations into one, is yet again going to take three nations by storm in a series of scintillating stages that will showcase the region’s music.
On October 18, 2018 Mnet Asian Music Awards’ official website was unveiled to kick off the MAMA WEEK celebration. It launched this year’s theme, official logo, official titles, and initial details for the three stops that will host the week-long festivity.
Dec.10 KOREA – Dongdaemun Design Plaza
Dec.12 JAPAN – Saitama Super Arena
Dec.14 HONG KONG – AsiaWorld-Expo, Arena
— MAMA(엠넷아시안뮤직어워즈) (@MnetMAMA) October 15, 2018
For its 10th year edition, 2018 MAMA takes the theme “ICARUS”, derived from the story of a Greek mythology character, to represent “invincible challenge”, “boundless passion”, and “everlasting dream”, epitomizing the goal of this year’s celebration.
Lauded for its extravagant annual stage design, this year will be no different as the event aims to assimilate artists’ challenges, fans’ enthusiasm, and the dream of being one in celebration of music. An innovative artists’ platform will be presented in Asia’s biggest music awards ceremony.
Blending the symbols “wings”, “heart”, and “universe” for its official logo design, 2018 MAMA is keen to activate the selected keywords of “challenge”, “passion” and “universe”.
MAMA WEEK country stops
Starting the festivity in Korea on December 10, 2018 MAMA PREMIERE in KOREA will parade a string of performances from newly-debuted idols from Korea and other Asian artists at Dongdaemun Design Plaza.
On December 12, thematic and extravagant international music ceremonies are expected to light up in 2018 MAMA FANS’ CHOICE in JAPAN which will house performances from artists selected by global fans at Saitama Super Arena.
Finally, the crowning event 2018 MAMA in HONG KONG will bring together the spectacular stages and ultimate awards ceremony at AsiaWorld-Expo Arena.
Online voting for 2018 MAMA will officially start from 6 p.m. on November 1 until 12 midnight on December 9, following Korean Standard Time.
ABOUT Mnet Asian Music Awards
Organized and presented by CJ ENM, Asia’s biggest music awards, MAMA, began in 1999 as Mnet Music Video Awards. It has been supported by the Korean music industry for over 10 years. It has been developed and transformed to MAMA in 2009, and this year marks its 10th awards ceremony.
In 2010, MAMA‘s first overseas venture was staged in Macau. Since then, it has been held in Singapore and Hong Kong.
In 2017, another milestone was achieved by MAMA by holding its event in three regions – Vietnam, Japan, and Hong Kong.
Aside from being the much-anticipated year-end music awards ceremony, MAMA has also developed into an extravagant global music event. It creates an international communication network for music exchange which has made MAMA gained recognition in Asia’s music industry and its broadcast medium network.
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