BTS Are Blazing Runners For ‘PUMA’
The spunky, sporty septet of BTS were recently chosen as the faces for sportswear brand PUMA. Shortly after modeling for Puma’s Winter Collection, the boys are putting their best foot forward – literally – for Puma’s new BLAZE Campaign!
BTS will be playing a substantial role in the marketing of the Blaze MRBL LTHR sneakers, which comes in either black or white. Not only were the boys involved in a special pictorial for the campaign, they also filmed a TV CF for the line that aptly features a version of the group’s latest title track, Run, with modified lyrics.
Puma has been teasing the BTS X Puma collaboration for the past few days through promotional posts on Puma Korea and Puma Blaze’s Instagram pages. To make things more exciting, Puma will also be giving away BTS photocards for the brand’s ‘Blaze Photo Pack Event‘!
Will any of our readers be picking up a pair of Blaze sneakers soon?
(Editing by Yoon Ha)