EXO’s Baekhyun Says “Be Brave, Be Humble” In New Privé Alliance X BBH Collection

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Baekhyun was a stunner that night — no questions asked. But, more so, he has a message to deliver.

It no longer comes as a surprise, but it still deserves a loud and clear declaration. EXO’s Baekhyun, also known as Privé Alliance’s co-creative director, charmed Hollywood with his lovable looks, partnered by a carefree yet stylish layering of pieces from the latest collection at the brand’s fashion presentation.

The vocalist of one of South Korea’s biggest boy groups graced the sold-out event at the 6021 Hollywood Boulevard in Los Angeles, California, on February 26.


(Photo from Privé Alliance’s Twitter)

On the red carpet, fashion editor and Privé Alliance brand director Danyl Geneciran joined the K-Pop star. Celebrities such as Alex Landi, Jake Choi, Alexis Ren, and Isaak Presley also came to the event.


(Photo from Privé Alliance’s Twitter)

The fashion presentation witnessed the launch of the newest collection of Privé Alliance in collaboration with Baekhyun, who took inspiration from his favorite words “fearless” or “be brave” and “be humble”. In fact, the phrases “be brave” and “be humble” were written all over the button-down shirt that the singer wore to the event.

In an interview with Buzz, the singer explained, “I like the words ‘fearless’ and ‘be humble’. I want to be humbler while being brave, and to deliver a good message through that motto.”

See Also: EXO’s Baekhyun Surpasses Two Million Followers On Twitter

Set to be released in April 2019, the new collection features simple designs with the “1992” and “’92” — the birth year of Baekhyun — highlighted in the pieces.

Additionally, the words “Formed in playground / Clustered in groups / Shared common interests / Since 1992 / Privé Alliance x BBH” decorate the clothing.

Fans welcomed Baekhyun in Hollywood with much zest and trended the hashtag #BBHPriveLA on Twitter. They also expressed pride on the successful launch and praised him for his inspiring message and creativity.

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