IZ*ONE To Kickstart The “UNIVERSE MUSIC” Campaign For NCSOFT’s Digital Platform
IZ*ONE invites fans to “D-D-DANCE” in celebration of NCSOFT’s new community platform, UNIVERSE, through the upcoming release of their newest single!
Global K-pop girl-group IZ*ONE will become the grand openers for NCSOFT’s original music content project titled “UNIVERSE MUSIC”. The project celebrates UNIVERSE, the new digital fan-community app that connects fans with their favorite K-pop artists.
IZ*ONE surprised their fans with a scheduler for their release, titled “D-D-DANCE”, for UNIVERSE. According to the image, IZ*ONE will release a series of concept photos beginning January 18 to the 24. On the 21 and 24, the group will unveil two music video teasers for the new track. Subsequently, their digital single “D-D-DANCE” will release to fans on January 26 followed by its official music video on the 28.
NCSOFT’s “UNIVERSE MUSIC” series will include all artists of its digital universe, with their projects being released sequentially every month. This includes stars such as ATEEZ, (G)I-DLE, Park Jihoon, WJSN, and many more. Each artist will release various content in similar fashion to IZ*ONE, delivering pictorials, a music video, and a brand new song to celebrate the community’s launch.
The news of this original music content series increases the immense anticipation already building among fans for UNIVERSE.
According to NCSOFT who are preparing to launch, as of current writing, the platform has already achieved more than 3 million pre-registrations. This includes fans from 188 countries worldwide, including South Korea, the United States, Japan, Taiwan, and Indonesia, portraying the platform’s early global reach. Impressively, pre-registrations consist of 73% overseas fans. Pre-registrations are continuing on Apple’s App Store and Google Play.
Fans can attempt to receive rewards following UNIVERSE’s launch. By playing various plaync games following, including Lineage Remaster, Lineage 2, Aion, Blade, and more, users can receive a coupon to use in the UNIVERSE app. Coupons will be available from February 15.
Furthermore, UNIVERSE boasts an all-in-one experience for fans. The platform will host both offline and online fandom events while connecting fans to each other and their favorite K-pop artists.
Fans can keep updated with the platform on its official website or on social media:
Source: Xports News
Image and PR Source: KLAP