Lee Jung Jae Hailed As Top Movie Actor In March Brand Rankings

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Hats off to veteran actor Lee Jung Jae for leading the brand reputation rankings for movie actors and actresses in March 2022!

Starting the month of March on a positive note, powerhouse actor Lee Jung Jae definitely owns the spotlight by being the current sought-after movie personality.

Based on the recent report published by the Korean Business Research Institute, Lee Jung Jae secured the top spot in the brand reputation rankings for movie actors and actresses this month.

The said ranking provided by the organization is based on several factors including consumer participation, media coverage, social media, communication, interaction, and community awareness indices.

Notably, the institution was able to extract a total of 209,197,858 impressions from 50 movie stars from February 9 to March 9. 


Artist Company’s prized talent Lee Jung Jae proves his massive influence and worldwide popularity by scoring a brand reputation index of 8,612,919. He specifically had a participation index of 755,757, media index of 2,586,176, communication index of 1,970,675, and community index of 3,300,311.

Some of the high-ranking phrases in his keyword analysis are his mega-hit project on Netflix titled “Squid Game,” “Best Male Actor award,” and “advertisement model.” The words “award,” “congratulate,” and “thank” also appeared in the list of his high-ranking terms. 

This goes to show how extremely famous the series he starred in worldwide which even led him to win the Best Male Actor Award in the recently-held Screen Actors Guild Awards. His reign also proves how successful and talented he is as an actor.


Bagging the second and third place are Juvenile Justice‘s lead star, Kim Hye Soo, and Lee Jung Jae’s co-star in Squid Game Jung Ho Yeon. Kim obtained a brand reputation index of 7,576,693, while Jung came in close with a brand reputation index of 7,331,884.

Showcasing their unmatched artistry, actors Hyun Bin and Park Seo Joon scored the fourth and fifth spots. Lee Byung Hun, Jung Hae In, Honey Lee, Gong Yoo, and Lee Kwang Soo placed sixth to tenth, respectively. 

Check out the list below to see the other celebrated and revered actors and actresses who entered this month’s Top 30:

#11 Han Ji Min

#12 Lee Young Ae

#13 Song Ji Hyo

#14 Yoo Ah In

#15 Kim Nam Gil

#16 Song Joong Ki

#17 Ryu Jun Yeol

#18 Baek Yoon Shik

#19 Jo In Sung

#20 Park Bo Young

#21 Lee Jong Suk

#22 Ma Dong Seok

#23 Park So Dam

#24 Kang Ha Neul

#25 Jung Woo Sung

#26 Han Hyo Joo

#27 Cha Tae Hyun

#28 Jang Hyuk

#29 Kim Moo Yeol

#30 Lee Jung Eun

Source: Beyond Post

Photos from WWD, SAG Awards