ALLDAY PROJECT Teams Up with PUBG: BATTLEGROUNDS for Fierce Anniversary Anthem “I DON’T BARGAIN”

Rising act ALLDAY PROJECT joins forces with PUBG: BATTLEGROUNDS to drop a powerful new collaboration track, “I DON’T BARGAIN,” celebrating the game’s 9th anniversary.

Announced by THEBLACKLABEL, the release brings together the group—ANNIE, TARZZAN, BAILEY, WOOCHAN, and YOUNGSEO—in a high-impact anthem that channels the spirit of survival, resilience, and unshakable determination at the core of PUBG’s gameplay.

Driven by bold declarations like “I don’t bargain” and “I don’t partake with them fakes,” the track captures the mindset of players who refuse to compromise, doubling as a tribute to fans who’ve stood by the game through nearly a decade of intense battles.

The music video kicks off with the now-signature line and unfolds across the iconic PUBG battlefield, where each member makes a striking solo entrance. As the song builds, their dynamic performances are interwoven with adrenaline-charged combat scenes, amplifying the track’s intensity.

More than a typical brand collaboration, the project merges PUBG’s immersive universe with ALLDAY PROJECT’s distinct musical identity. Vince worked alongside the group on songwriting, ensuring the track’s message feels authentic while bridging the worlds of gaming and music.

Known for their boundary-pushing creativity, ALLDAY PROJECT continues to carve out a unique space in the industry—blending bold visuals, self-driven artistry, and genre-defying sound. With “I DON’T BARGAIN,” they deliver a statement piece that’s as unapologetic as it is unforgettable.