K-Pop

BLACKPINK Members Share What The Success Of “Ddu Du Ddu Du” Means To Them

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BLACKPINK definitely slayed with “Ddu Du Ddu Du”!

There is no question that BLACKPINK’s most recent release, “Ddu Du Ddu Du”, was a hit.

It peaked at the number one spot of South Korea’s Gaon chart and the K-Pop Hot 100. It gave Jisoo, Jennie, Rose, and Lisa their highest rank on Canadian Hot 100, China’s QQ Music, France’s Syndicat National de I’Édition Phonographique, and Billboard Japan Hot 100. It also marked the first time the girl group entered UK Singles Chart and Billboard Hot 100.

Moreover, “Ddu Du Ddu Du” was the fourth single of BLACKPINK to reach the top spot of Billboard World Digital Songs chart, following its 2016 hits “Boombayah” and “Playing with Fire”, and its 2017 hit “As If It’s Your Last”.

BLACKPINK

Still, Jisoo, Jennie, Rose, and Lisa, who have been making loud noises as members of one of the most popular girl groups of this generation, admitted that the success of “Ddu Du Ddu Du” was never expected.

“We are very surprised,” they said in an interview with Cosmopolitan. “We did not have the chart rankings in our mind when preparing for the comeback,” they added.

BLACKPINK

The members also shared their initial worry that the brand new style they were aiming for the song will not suit the taste of their fans. “We were kind of worried that fans might not like our new concept that got stronger,” they said.

But, with the success of “Ddu Du Ddu Du”, BLACKPINK said they have found the courage to be more experimental in their next releases.

ALSO READ: BLACKPINK Returns With New Album “Square Up” And Music Video Of “Ddu Du Ddu Du”

BLACKPINK

“Ddu Du Ddu Du” is the title track of the girl group’s first extended play, Square Up. The EP, which contains a total of four tracks and released in two versions, was also a commercial success.

Meanwhile, Jisoo, Jennie, Rose, and Lisa are each featured as the cover girl of Cosmopolitan’s August 2018 issue.