Red Velvet Takes Top Spot In September Brand Ranking Among K-Pop Girl Groups
Hats off to Red Velvet for climbing up to the top spot of the brand ranking among female idol groups in September 2019!
Placing fourth in the list last August, Red Velvet has impressed everyone as they became to be the leading K-Pop girl group in the brand reputation ranking this September.
The ranking was based on consumer participation, media, communication, and community indices analyzed by the Korean Research Business Institute. In particular, they extracted a total of 97,136,705 pieces of data among numerous girl groups from August 6 to September 7.
Red Velvet On Top
Marking an impressive 40.52 increase since their score last month, the K-Pop quintet Red Velvet was able to claim the first place this September. Irene, Wendy, Joy, Seulgi, and Yeri have successfully taken the top spot thanks to their 9,207,195 brand reputation index.
Some of the high-ranking phrases in the group’s keyword analysis are the group’s lovely member “Joy”, their latest hit track “Umpah Umpah”, and their charismatic and visual leader “Irene”. The flattering words such as “transformed”, “happy”, and “hot” are likewise seen as the girls’ high-ranking related terms.
BLACKPINK Steady At Second Place
Maintaining their position at second rank is the femme fatale group BLACKPINK. The beautiful and talented girls were able to secure the high place after obtaining a brand reputation index of 7,704,653 in September.
In other news, Jennie, Jisoo, Rose, and Lisa recently wrote another history in the K-Pop scene late last month. Specifically, they became the very first K-Pop girl group to receive a gold certification from the American Record Industry Association (RIAA) through their record-breaking hit “DDU-DU-DDU-DU”.
TWICE Settles For Third Spot
With a very slight difference in BLACKPINK’s score, TWICE came in close to take the third place. Though previously dominating the list as the leading girl group last August, the idols have fallen a bit short in the current ranking.
In addition, Nayeon, Jeongyeon, Jihyo, Sana, Momo, Mina, Dahyun, Chaeyoung, and Tzuyu, were still able to grab the notable rank as they acquired a brand reputation index of 7,677,218.
Meanwhile, ONCEs should definitely look forward to seeing their favorite idols as JYP Entertainment recently confirmed that the group will be returning with another enchanting music late this September. Though, fans should stay tuned for more updates from the agency as they are yet to announce Mina’s participation in the upcoming promotions of the group.
Moreover, other famous girl groups including Oh My Girl and MAMAMOO rounded up the top five list this month.
Placing eighth in the previous ranking, Oh My Girl was able to rise to the fourth spot. Hyojung, Mimi, YooA, Seunghee, Jiho, Binnie, and Arin were able to achieve the amazing spot after scoring a total of 7,141,921 brand reputation index.
Fearless and charismatic girl group MAMAMOO likewise showed off their growing popularity as they jumped from ninth to the fifth rank in September. Specifically, Solar, Wheein, Myunbul, and Hwasa acquired a brand reputation index of 6,531,542.
Check out the other K-Pop girl groups who made it in this month’s Top 30:
#7 Girls’ Generation
#11 WJSN (Cosmic Girls)
#12 Weki Meki
#26 Girl’s Day
#29 After School
Photo Credits to SM Entertainment, YG Entertainment, and JYP Entertainment