“2019 Seoul Summer Sale” To Kick Off In July
The annual Seoul Summer Sale officially begins its month-long festivity in July.
Hosted by Seoul Tourism Foundation, the 2019 Seoul Summer Sale promotes the shopping-sightseeing festival from July 1 to July 31.
Seoul Summer Sale is a summer holiday event specifically catering foreign tourists. It offers discounts and experience programs at department stores and duty free shops.
Additionally, it also highlights markdowns on cost of performances, casinos, medical institutions, restaurants that can be indulged by foreign travelers. Aiming to contribute to the economic revitalization of Seoul, the event enhances the shopping competitiveness of the city. More so, it maximizes tourism income and creating jobs.
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2019 Seoul Summer Sale Perks
This year, more than 240 Korean companies and 1180 independent companies participated. Moreover, tourist organizations such as fashion, beauty, experience, culture, tour, medical and transportation will be highlighted.
In particular, the summer event has significantly expanded tours and activities. Also, food and beverage companies work to capture the steadily increasing number of free independent tourists. Tour and activity booking platforms featuring major restaurant reservations in multi-lingual menu platforms are also underway.
Furthermore, mobile coupons which can be used at participating stores can be downloaded at the official website of Seoul Summer Sale.
Promising to broaden 2019 Seoul Summer Sale, the participating companies goal to facilitate convenience for foreign tourists.
Recently, Korean actor Jung Hae In is selected as a model for promoting Korean culture to encourage international visitors.
UnionPay International, KEB Hana Bank, Paradise Casino, Airport Railroad (AREX), and National Theater will also participate online and offline through their services. During the event, a promotional booth will be installed and operated in Myeong-dong, a shopping sightseeing spot, and events and street performances will be held.
Incheon Airport will distribute official leaflets and souvenir items that include participating companies’ information. Along with a welcome message, Seoul Summer Sale sign board will be at the airport tourist information center.
In cooperation with the Airport Railroad (AREX), it will jointly promote the discounts for the event period and summer sale advertisements in major airport railroad.
“As Seoul Summer Sale provides substantial benefits for foreign shopping tourists, we will be motivated to visit Seoul and look forward to the satisfaction of traveling to Seoul,” said Kim Cheong Dong, head of industry cooperation at the Seoul Tourism Foundation.