K-Pop

BTS & BLACKPINK Show Steady Power As Top Idol Groups In February

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Hail to BTS and BLACKPINK for maintaining their lead in the brand rankings this February!

Based on the Korean Business Research Institute’s latest brand reputation rankings among K-pop groups, BTS and BLACKPINK continue their reign as the current top stars.

The rankings were based on various factors including consumer participation, media, communication, and community indices analyzed by the organization. Particularly, it extracted a total of 125,533,291 pieces of data among numerous idol groups from January 20 to February 20.

#1 BTS

Holding onto their glorious spot at No.1 is the worldwide K-pop act BTS. RM, Jin, Suga, J-Hope, Jimin, V, and Jungkook secured once again the top ranking this February after scoring an impressive brand reputation index of 12,665,136.

Some of the high-ranking phrases from the group’s keyword analysis are “ARMY”, “fandom”, and “DNA”. Additionally, the words such as “donate”, “release”, and “surpass” are present in their highest-ranking related terms.

#2 BLACKPINK

Maintaining their position at second place is the femme fatale quartet BLACKPINK. Jennie, Jisoo, Rosé, and Lisa obtained a total of 11,865,603 brand reputation index this February.

NCT, SEVENTEEN, and IZ*ONE followed at third to fifth spots. Moreover, GFRIEND, (G)I-DLE, TWICE, MAMAMOO, and EXO completed the top ten list.

Here are other K-Pop idol groups who entered the Top 30 in the rankings:

#11 Oh My Girl

#12 Red Velvet

#13 SHINee

#14 Lovelyz

#15 aespa

#16 APRIL

#17 woo!ah!

#18 BTOB

#19 TREASURE

#20 MONSTA X

#21 Golden Child

#22 THE BOYZ

#23 2PM

#24 Girls’ Generation

#25 ITZY

#26 fromis_9

#27 Dreamcatcher

#28 WJSN

#29 Super Junior

#30 BIGBANG

Source: Herald Pop

Photo Credits: Big Hit Entertainment | YG Entertainment

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