K-Pop

BTS’ Jimin & ASTRO’s Cha Eun Woo Lead Individual Brand Rankings In May

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A fierce battle has bloomed for this month’s brand reputation rankings!

The Korean Business Research Institute has recently revealed the brand reputation rankings for K-Pop boy group members for May 2021.

Based on the big data analyzed by the institute, BTS’ Jimin and ASTRO’s Cha Eun Woo are hailed as the leading idols for this month. In particular, the rankings are grounded on consumer media, communication, and community indices of 632 boy group members from April 15 to May 15.

#1 BTS’ Jimin

Holding on the top seat once again, Jimin of Worldwide K-Pop boy group BTS was able to obtain a brand reputation index of 4,727,034. Remarkably, the charming and multi-talented idol has secured the No.1 spot for 29 consecutive months now.

Some of the high-ranking phrases in Jimin’s keyword analysis are BTS’ upcoming digital single “Butter”, their beloved fans “ARMY”, and “sold out.” Moreover, flattering words such as “do good”, “record”, and “release” are included as his high-ranking related terms.

#2 ASTRO’s Cha Eun Woo

Continuously placing second in the brand rankings is the ASTRO’s Cha Eun Woo. The well-loved idol-actor was able to keep the high spot for four consecutive months now. Specifically, he acquired a brand reputation index of 4,683,395.

#3 BTS’ V

Securing the 3rd spot is BTS’ multi-talented member V. In particular, he scored a brand reputation index of 4,630,934.

Additionally, BTS’ Jungkook and Jin placed fourth and fifth, respectively. Claiming the sixth and seventh places are Highlight’s Yoon Doojoon and Yang Yoseob. Moreover, completing this month’s top-ten list are BTS’ Suga, Highlight Lee Gikwang, and BTS’ RM.

Check out the other K-Pop boy group members who made it in this month’s Top 30:

#11 Highlight’s Son Dongwoon

#12 BTS’ J-Hope

#13 NU’EST’s Minhyun

#14 AB6IX’s Lee Dae Hwi

#15 ONF’s Hyojin

#16 NU’EST’s Baekho

#17 NU’EST’s JR

#18 AB6IX’s Park Woo Jin

#19 NU’EST’s Ren

#20 SHINee’s Taemin

#21 ONF’s U

#22 AB6IX’s Kim Dong Hyun

#23 NCT’s Mark

#24 AB6IX’s Jeon Woong

#25 NCT’s Jeno

#26 ONF’s E-Tion

#27 NCT’s Renjun

#28 ONF’s MK

#29 ONF’s J-Us

#30 THE BOYZ’s Juyeon


Source: Star News

Photo Credits: BIGHIT Music | Fantagio Entertainment

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