K-Pop

Top Boy Groups In January 2022 Brand Reputation Rankings: BTS, SEVENTEEN, & NCT

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BTS, SEVENTEEN, and NCT opened the year 2022 as the leading boy groups!

The Korean Business Research Institute has recently dropped the top boy groups for the first month of 2022.

The brand reputation rankings are based on various factors including consumer participation, media, communication, and community indices analyzed by the organization. Particularly, it extracted a total of 61,966,657 pieces of data among numerous boy groups from December 8, 2021, to January 8, 2022.

#1 BTS

Consistently grabbing the first place is the worldwide phenomenal boy group BTS. This January 2022, the septet scored a whopping brand reputation index of  11,027,000.

Some of the high-ranking phrases from the group’s keyword analysis included  “Billboard,” “COVID,” and “Oricon.” Moreover, the words “award,” “donate,” and “recover” are present in their highest-ranking related terms.

#2 SEVENTEEN

Keeping the second spot is the powerhouse boy group SEVENTEEN. The boys earned 3,665,984 brand reputation index this month.

#3 NCT

Following closely in the third spot is SM Entertainment’s biggest boy group NCT. The group achieved the high ranking after securing a brand reputation index of 3,643,859.

Moreover, completing the top five are WANNA ONE and EXO. WANNNA ONE came at fourth place after scoring 2,944,370, while EXO recorded a total of 2,447,571 in fifth place.

Here are the other K-Pop boy groups who entered the Top 30:

#6 2PM

#7 THE BOYZ

#8 ASTRO

#9 MONSTA X

#10 Stray Kids

#11 ENHYPEN

#12 SHINee

#13 Super Junior

#14 TXT

#15 SF9

#16 BTOB

#17 ATEEZ

#18 FTISLAND

#19 NU’EST

#20 INFINITE

#21 Highlight

#22 VIXX

#23 WINNER

#24 BIGBANG

#25 TVXQ

#26 TREASURE

#27 PENTAGON

#28 Shinhwa

#29 Golden Child

#30 2AM


Source: Sports Chosun

Photo Credits: HYBE LABELS, SM Entertainment

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