Viu Launches Original Productions Featuring 2PM’s Nichkhun In Partnership With Thailand’s AIS PLAY
Viu and AIS PLAY expand strategic collaboration by launching two new Viu Original productions.
Viu further extends its partnership with AIS PLAY by releasing two new Viu original productions – My Bubble Tea and Voice in the Rain. It will air simultaneously on Viu’s 16 markets.
Thailand’s largest telecom provider, AIS Play and PCCW Media Group’s leading pan-regional OTT video streaming service with more than 41 million monthly active users, Viu, will jointly launch the two shows.
AIS PLAY and Viu claimed their first partnership in 2017. The collaboration resulted in tremendous increase of consumer adoption of Viu service via AIS PLAY. In 2019, it increased more than 3.6 times year-on-year.
Closely following its success, both companies offered new entertainment pack last March. It aims to bring premium Asian and South Korean contents to AIS PLAY users. It includes jTBC’s record-breaking TV series, A World of Married Couple and Bong Joon Hoo’s Oscar-winning feature film Parasite.
Today, the strategic collaboration further expanded into developing regional original contents, including My Bubble Tea and Voice in the Rain. This will be AIS PLAY’s first time to work with a regional OTT media service.
My Bubble Tea is a romantic comedy series based on a popular online fiction. It tells the story of a woman who falls for her handsome boss and concocts a supernatural bubble tea brew to win his love. Unfortunately, the man she despises accidentally drinks the tea and fell in love with her.
The two male leads of this chaotic love triangle includes K-Pop boy group 2PM member Nichkhun and Thailand’s Gen Z and millennial actor Mean Phiravich.
The series will include Arabic, English, Bahasa Indonesia, Bahasa Melayu, Burmese, Simplified and Traditional Chinese subtitles on an “as-available” basis.
Images & PR Source: VIU