Yoo Jae Suk, Lee Kwang Soo, & Kim Jong Kook Crowned As Leading Variety Stars In April Brand Rankings

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Congratulations to this month’s Top Variety Stars!

The Korean Business Research Institute has recently released the brand reputation rankings among the variety show members for the month of May. Yoo Jae Suk, Lee Kwang Soo, and Kim Jong Kook shone as the current brightest stars.

The rankings are based on various factors, including consumer participation, media, communication, and community indices. The institute gathered a total of 29,476,762 data from April 1 to May 1.

#1 Yoo Jae Suk

The “Nation’s MC” – Yoo Jae Suk has maintained the No.1 spot for this month’s list. The well-loved variety star impressively obtained a brand reputation index of 2,118,591.

Yoo Jae Suk

Some of the high-ranking phrases in Yoo Jae Suk’s keyword analysis included are “You Quiz”, “Come Back Home”, and “MSG Wannabe”. The words “confess”, “donate”, and “put into practice” were likewise present in his highest-ranking related terms.

#2 Lee Kwang Soo

Climbing up to the No.2 spot is the variety gem and actor, Lee Kwang Soo. The “Prince of Asia” was able to achieve a brand reputation index of 1,613,236 for the month of May.

Lee Kwang Soo

#3 Kim Jong Kook

Securing third place is the singer-variety star, Kim Jong Kook. He was able to gain a brand reputation index of 1,207,951.

Completing this month’s top five variety stars are Park Myungsoo and Kang Ho Dong. Park Myung Soo grabbed fourth place with a brand reputation index of 1,062,303 while Kang Ho Dong placed fifth with a score of 1,049,725.

Check out the other variety stars who entered the Top 30 this May:

#6 Kim Sung Joo

#7 Super Junior’s Kim Heechul

#8 Kim Gura

#9 Shin Dong Yup

#10 Cha Tae Hyun

#11 Lee Soo Geun

#12 Seo Jang Hoon

#13 Yoo Hee Yeol

#14 Lee Kyung Kyu

#15 Tak Jae Hoon

#16 Ahn Jung Hwan

#17 Kim Joon Ho

#18 Jo Se Ho

#19 Kim Jong Min

#20 Kim Gook Jin

#21 Yoon Jong Shin

#22 Song Ji Hyo

#23 Choi Yang Rak

#24 Lee Sang Min

#25 Moon Se Yoon

#26 Kim Shin Young

#27 Jun Hyun Moo

#28 Kim Sook

#29 Jang Do Yeon

#30 Song Hae

Source: Herald Pop

Photo Credits: SBS | NEWSIS