News
Hyun Bin is the New Endorser of Snow Peak
Perfectly fitting a variety of charms that encompass nature and daily life, Hyun Bin is the new face of the outdoor brand.
Snow Peak released the fall collection pictorial along with the news that actor Hyun Bin was selected as a new icon. In the published pictorial, Hyun Bin completes the perfect season collection by digesting a variety of styles that encompass nature and daily life with a charismatic aura, drawing admiration.
A brand official said, “Hyun Bin naturally melted into the brand’s original concept of a natural mood with deep eyes. In addition, the indoor concept of a restrained mood through the contrast of black and white. The monotone contemporary concept was perfectly digested with intense charisma, a unique luxurious attitude, and a sensuous layered look, overwhelming the atmosphere at the scene, drawing admiration from all the staff.”

Meanwhile, Hyun Bin finished filming the movie Harbin in April, and actively pursues various activities at home and abroad.
Recently, he was also featured at Madame Tussauds Singapore along with wax figures of Leonardo DiCaprio, Nicole Kidman, Yang Yang, and others.

*Press Release



