BLACKPINK’s Jennie Soars As No. 1 Female Idol In February Brand Rankings

By  | 

BLACKPINK’S Jennie continues her streak of being the hottest K-Pop star today by leading the brand reputation rankings once again this month!

From bagging numerous endorsements to setting new records in her career, BLACKPINK’s Jennie truly owns the limelight as she dominates the brand rankings for the month of February.

Just recently, the Korean Business Research Institute revealed the list of the top girl group members in the K-Pop industry.

The ranking provided by the organization are based on several factors, including consumer participation, media, communication and community indices.

Significantly, the institute extracted a total of 114,483,674 data among 535 girl groups from January 14 to February 14.

Marking a huge difference, the data for this month was 25.34% bigger than last month’s with only 91,339,797 data extracted.


BLACKPINK’s charismatic member Jennie demonstrated her admirable popularity again by scoring a brand reputation index of 4,380,571.

Steadily maintaining her spot, the dazzling idol has officially recorded 16 No. 1s since her induction in the list. This makes her the only female idol in history who was able to achieve the said feat. 

Additionally, Jennie also never left the top 3 ranking of the same list for 13 consecutive months.

Particularly, Jennie had a participation index of 1,049,375, media index of 871,055, communication index of 1,163,524 community index of 1,296,617.

Some of the high ranking phrases in the idol’s keyword analysis are “THE SHOW,” “Chum Churum” and “YouTube.”

Moreover, the words “surpass,” “advertise” and “open” also appeared in the list of her highest-ranking related terms, proving her astounding influence.


Impressively landing the second and third place are BLACKPINK and (G)I-DLE’s lovely main vocalists Rosé and Miyeon.

Showing immense popularity, Rosé obtained a brand reputation index of 3,212,101, while Miyeon scored an applaudable reputation index of 2,694,661.

The two gorgeous idols enjoyed an outstanding 70.58% and 96.20% increase in their indices, respectively, since their placements in January.

Demonstrating a high level of artistry, MAMAMOO’s Hwasa and BLACKPINK’s Jisoo also acquired the fourth to fifth spots. Moreover, OH MY GIRL’s Arin, IZ*ONE’s Minju, OH MY GIRL’s Seunghee, (G)I-DLE’s Yuqi and BLACKPINK’s Lisa places sixth to tenth, respectively.

Here are the other female K-Pop group members who entered this month’s Top 30:

#11 (G)I-DLE’s Soyeon

#12 Red Velvet’s Seulgi

#13 Red Velvet’s Irene

#14 aespa’s Karina

#15 (G)I-DLE’s Soojin

#16 IZ*ONE’s Jang Won Young

#17 Girls’ Generation’s Taeyeon

#18 aespa’s Winter

#19 (G)I-DLE’s Minnie

#20 TWICE’s Nayeon

#21 Girls’ Generation’s Hyoyeon

#22 (G)I-DLE’s Shuhua

#23 IZ*ONE’s Choi Ye Na

#24 IZ*ONE’s Kim Chae Won

#25 Red Velvet’s Joy

#26 APRIL’s Naeun

#27 IZ*ONE’s Jo Yu Ri

#28 ITZY’s Yeji

#29 TWICE’s Jeongyeon

#30 Girls’ Generation’s YoonA

Source: Herald Pop

Photos from Jennie’s Instagram Account