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BTS’ Jimin Announced As No. 1 Boy Group Member In March Brand Rankings

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BTS’ Jimin keeps on reaching greater heights! He was hailed once again as the most sought-after K-Pop idol by leading the brand rankings this month!

From scoring succeeding endorsement deals with his group to setting new records left and right, BTS’ Jimin owns the spotlight this March by dominating the brand reputation rankings again.

According to the recent report released by the Korean Business Research Institute, Jimin has secured the top spot in the brand reputation rankings for boy group members this month.

The list provided by the organization is based on several factors including consumer participation, and media coverage, communication, and community indices.

Notably, the institution was able to extract a total of 77,855,466 big brand data among 703 male idols from February 19 to March 19. This was 33.47% lower than the number of data analyzed by the institute in February.

A CONTINUOUS REIGN

Bighit Music’s prized artist and BTS’ main dancer Jimin demonstrated his worldwide popularity and outstanding influence again by scoring a brand reputation index of 5,143,223. This was 29.14% lower than his previous recorded index for the month of February.

The talented idol has steadily maintained his spot by being at top of the list for the second consecutive month. He also had a participation index of 722,673, a media index of 1,075,558, a communication index of 1,380,546, and a community index of 1,964,446.

Some of the high-ranking phrases in his keyword analysis are “concert,” “ARMY,” and “Our Blues.” The words “perform,” “participate,” and “donate” also appeared on the list of his high-ranking terms. To add, he also received a score of 87.09 % positive reactions for his positivity-negativity analysis.

This goes to show how influential Jimin is not only in his homeland but also all over the world.

OTHER IDOLS WHO SOARED HIGH

Bagging the second and third place are Kang Daniel and ASTRO’s charming member Cha Eun Woo. Kang Daniel obtained brand reputation index of 4,342,676, while Cha Eun Woo had 3,649,305. Both of their records decreased by 38.59% and 23.03%, respectively.

Demonstrating their admirable artistry, 2PM’s Lee Junho and Super Junior’s Kim Heechul acquired the fourth and fifth spots. BTS’ V, BTS’ Jungkook, Super Junior’s Choi Siwon, SHINee’s Minho, and BTS’s Jin placed sixth to tenth, respectively.

Check out the other male idols who made it to this month’s Top 30:

#11 Super Junior’s Kyuhyun

#12 BTS’ Suga

#13 BIGBANG’s G-Dragon

#14 SHINee’s Key

#15 BTS’s RM

#16 VICTON’s Byungchan

#17 WINNER’s Song Mino

#18 WINNER’s Kang Seung Yoon

#19 BTOB’s Hyunsik

#20 BTS’s J-Hope

#21 NU’EST’s and Wanna One’s Minhyun

#22 Wanna One’s Ha Sung Woon

#23 SEVENTEEN’s Mingyu

#24Wanna One’s Park Ji Hoon

#25 SF9’s Rowoon

#26 BTOB’s Minhyuk

#27 BTOB’s Eunkwang

#28 Highlight’s Yang Yoseob

#29 BTOB’s Yook Sungjae

#30 Wanna One’s Kim Jae Hwan


Source: GP Korea

Photos from Bighit, Fantagio, and Konnect Entertainment