BTS, NCT, & SHINee Lead March Brand Rankings For K-Pop Boy Groups
Hats off to BTS, NCT, and SHINee for being crowned as the leading male idol groups for the month of March!
According to the latest brand reputation rankings released by the Korean Research Business Institute, the top three K-Pop boy groups for the month of March are BTS, NCT, and SHINee.
The rankings were based on various factors including consumer participation, media, communication, and community indices analyzed by the organization. Particularly, the institute extracted a total of 42,275,234 data among numerous boy groups from February 13 to March 13.
Staying strong on top for their 34th month now is the worldwide K-Pop boy group BTS. The septet was able to score a brand reputation index of 10,922,131 to secure the glorious spot in March.
Some of the high-ranking phrases from the group’s keyword analysis included are “Billboard”, “HYBE”, and “talk show”. Additionally, the words “award, “donate”, and “surpass” are present in the band’s highest-ranking related terms.
Maintaining their seat at the second spot for the sixth consecutive time now is SM Entertainment’s boy group NCT. The group was able to secure a high rank after obtaining a brand reputation index of 3,721,997.
Taking over the third spot for this month is SHINee who recently made their comeback with their seventh studio album Don’t Call Me. The boys particularly scored a total brand reputation index of 3,212,274.
Moreover, rounding up our top five list are SEVENTEEN and EXO who grabbed the fourth and fifth places, respectively. SEVENTEEN took over the fourth spot with a score of 2,684,472. EXO, on the other hand, followed closely at fifth rank with 2,256,513.
Here are other K-Pop boy groups who made the Top 30 in the rankings:
#7 THE BOYZ
#8 MONSTA X
#11 Super Junior
#15 Stray Kids
#17 Golden Child
Source: Herald Pop
Photo Credits: Big Hit Entertainment | SM Entertainment